PPSA is excited to present two different programs in ONE day!
JOIN US on October 17th for a packed day of photography education by one of the best in the industry! Those who attend the day program will be awarded one (1) PPA merit for attending.
See below for information on both day and evening programs.
DAY PROGRAM INFORMATION:
Join Steve Kozak for an exciting one-day prep class to help you prepare you for taking the “Certified Professional Photographer” exam. Steve is not only a “PPA Approved CPP Instructor”, he is also the author of the “Preparing for PPA Certification” study guide.
This live class takes you step by step through the curriculum as presented in the CPP Test Specifications as presented by PPA.
Steve’s relaxed teaching style helps you absorb the material without making you feel overwhelmed. His conversational approach to teaching the concepts have made him a popular instructor and speaker.
This prep class will help you gain confidence in your knowledge of the concepts and your ability to take on the exam with a whole new outlook.
Those who register and pay for this class will also receive a discount code for $49 savings on an instant download of Steve’s “Preparing for PPA Certification” Study Guide.
This study guide addresses each of the topics covered on the CPP Test Specifications provided by PPA. It is written in easy to understand language that feels more conversational – not technical.
The guide is created in color and is filled with illustrations and images to support the process of learning the material and preparing for the test.
Once you have registered, you will receive a code to purchase the e-book for only $50 (1/2 price!!!). It will be available for immediate download in full resolution so that you can print it yourself or simply download it to your computer, iPad, tablet or smart phone.
You will also have access to seven practice exams that can be taken online. Tests include an “overall” test featuring questions from the entire set of test specifications as well as individual tests from each of the six separate topics.
EVENING PROGRAM INFORMATION:
How can you tell if you are becoming the photographer you want to be if you don’t know where you are headed? In this program, Steve Kozak shares his insights and experience in helping you to determine the direction of your business and defining your career. By expanding upon sound principles of a 4-Wheel Drive business, Steve challenges the photographer to create a career that is built by default rather than by design.
This class will help you:
- Creating marketing excellence
- Finding your marketing message
- Pricing strategies for tough times
- Creating a "sticky" business
- Building Customer Loyalty
- What Every Photographer Should Know
- How You Can Help Your Clients Spend More
- Layout a plan for building your business
- Marketing your photography and finding new clients
- Establishing a year-round marketing calendar
- Writing effective ad copy
- Determining a plan for career and personal growth